It is important to ensure all of your enquiry sources are listed here and that your negotiators are asking the question. It allows you to determine where most of your traffic is coming from to ensure you are allocating the correct budget per quarter to each source.
We would advise that you have all your sources listed. For example, instead of just having “Portals” ensure they are separated as individual portals i.e. “Rightmove”, “Zoopla” etc. This will help show you if you’re getting lots of enquiries from one portal and only a few from others.
Example: How the Enquiry Sources will show in the front end of Expert Agent
The example shown above is from a Property Form however the Enquiry Source will display in many records and wizards throughout the system such as applicant and landlord forms.